Santa Cruz Toyota is one of the Central Coast’s best sources for new Tundra inventory, with competitive pricing across the full lineup and no-pressure buying. Drivers from Santa Cruz, Watsonville, Scotts Valley, Aptos, Marina, and the greater San Jose area come to our Capitola dealership because we make the numbers work — and we keep the process simple.
Our Tundra inventory spans every trim, from the capable SR5 to the off-road-ready TRD Pro, and our Smart Pricing model means you see the real number upfront before you step onto the lot. No back-and-forth. No surprises on the paperwork. Just an honest price on a truck that earns it.
Whether you are buying your first Tundra or trading up to a higher trim, Santa Cruz Toyota works to keep your out-of-pocket cost as low as possible. We regularly offer competitive deals on in-stock units, and our finance team knows how to structure a payment that fits your budget.
Getting behind the wheel does not require a perfect financial picture. Our financing team works with buyers across a wide range of credit profiles and helps find terms that make a new Tundra realistic. You can start the process online before you ever set foot in the dealership, which saves time on both sides of the deal.
If you are financing or leasing, knowing your trade-in value gives you a clearer picture of your total cost. Use our online trade-in tool to get an estimate on your current vehicle and apply that value directly toward your new Tundra purchase.
Santa Cruz Toyota is located in Capitola and proudly serves drivers throughout the region:from Scotts Valley and Aptos along the coast to Marina and communities across the greater San Jose and Monterey Bay areas. If you are searching for a new Tundra near Santa Cruz, you do not have to travel to a bigger market to get a competitive deal. We bring the inventory, the pricing, and the expertise right here to the Central Coast.